Digital Integrations

At The New Zealand Merino Company I built the DAM and CRM that let a sales and marketing team work across time zones without waiting on each other.

At PGG Wrightson I was technical lead on a company-wide app that increased referrals between the four Agency businesses, on company and personal devices. At Bivouac the website, the warehouse and the couriers all had to agree on what had been sold and where it was. I ran all three, and tendered the courier partner.

Most integration problems aren't technical. They are about deciding what data matters and where it should live. Get that decision right and the technical part is usually the easy bit.

I'd rather build one integration that quietly removes a manual task for good than add five dashboards nobody opens after week one.